Kudzu Interactive and LiveOps Announce new “Total Access” Remote Order System for Restaurants
Partnership Takes To-Go Ordering to the Next Level with End-to-End Integrated Remote Ordering Solution
Palo Alto, CA, and Atlanta, GA, May 21, 2007 - LiveOps, the leader in distributed contact centers, and Kudzu, a provider of fully integrated remote Web-based and PDA ordering solutions, announced today the companies have formed a partnership to provide restaurants with a first-of-its-kind integrated remote ordering system. Leveraging LiveOps' distributed, home-agent call center platform and Kudzu's Web-based order system, the "Total Access" solution is dramatically improving the way consumers place food orders.Total Access allows customers to quickly and reliably place take-out or catering orders via phone, PDA or Web. With Total Access, restaurants can now:
- Combine customer order history from call center and online orders;
- Acknowledge returning guests via home-based call center agent;
- Intelligently determine add-on items and up-sells;
- Easily integrate at the store level with existing POS systems.
Total Access provides a number of benefits to restaurants:
- Increase in Average Order Value: More access channels increases average check and guest frequency;
- Increase in reorder frequency: Customers order more frequently because of ease-of-use and top-of-mind;
- Capture more orders: busy signals and caller queues are no longer an issue. Customer interest effectively converts to orders thanks to the ease of access and ordering;
- Better Customer Experience and Customer Insight: Fast, convenient and easy ordering anytime, anyplace, any way - increases customer loyalty. The abiltity to track guest frequency and orders and determine the characteristics of the best customers helps restaurants better understand customer needs and behaviors.
"Anyone can take remote orders, but it's hard to take them in an efficient and accurate manner that provides a positive caller experience while still giving in-store guests the attention they deserve," said Jim Garrett, CEO of Kudzu Interactive. "Total Access minimizes order errors, and most importantly, boosts check size as well as promoting and improving customer loyalty."
"Today's consumers want the convenience of ordering quality meals with a couple of clicks or talking with a real person who knows about each restaurant and menu," said Maynard Webb, LiveOps CEO. "Combining the power of the web with high-quality home-based agents who are pre-screened and certified, Total Access is making take-out ordering easier, smarter and more reliable than ever before."
About Kudzu Interactive
Kudzu Interactive is the leading provider of fully integrated web-based remote ordering solutions with more than 26,000 customers including Subway Worldwide, Raving Brands, Baja Fresh, Tony Romas, McAlister's Deli, Popeye's, and Pick-Up-Stix. Kudzu Interactive is currently involved in more than a dozen pilot projects for several nation-wide chains as a result of their strategic relationship with The Coca-Cola Company. Kudzu Interactive is currently integrated into Aloha, Micros, H S I, Squirrel and Positouch. The company has offices in Atlanta and Los Angeles. www.kudzuinteractive.com.
About LiveOps, Inc.
LiveOps, the virtual call center company, frees businesses from the complexity and constraints of traditional call center models. LiveOps operates the world's largest virtual call center, providing the only complete solution with on-demand applications, home agents and proven best practices that deliver breakthrough results. LiveOps on-demand call center applications instantly provide an enterprise-scale virtual call center infrastructure, while its network of 20,000 experienced home agents provides unmatched customer service. LiveOps' cost effective solutions provide greater flexibility, quality, scalability and control than traditional call center technology providers. LiveOps is headquartered in Palo Alto, California. Visit us online at www.liveops.com.
