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Lifelock Selects LiveOps Contact Center Technology

Solution Enables Sales Operations to Grow Rapidly While Improving Service Quality, Security and Control

Palo Alto, CA, June 21, 2007 - LiveOps today announced that LifeLock selected its comprehensive hosted contact center solution to power its contact center operations. LiveOps technology enables LifeLock to distribute call center agents either in company offices or their own homes, allowing sales capacity to keep pace with the company's rapid growth. With LiveOps hosted contact center solution, LifeLock can increase agent capacity, security, control and results without the increased cost and complexity of additional facilities and equipment.

LifeLock leads the rapidly growing field of Identity Theft Prevention, protecting the private information of individuals and businesses by enabling them to personally authorize every risky transaction such as address changes and opening of credit lines. LifeLock selected the LiveOps platform because it is specifically designed to support distributed, including work-at-home, agents while maximizing call center security. LiveOps technology can record and track every call made by every agent, from any location, and immediately present this information to the manager's desktop. In addition, the fully integrated and complete LiveOps solution includes privacy and accountability features which protect customer information while helping LifeLock prove compliance with ISO 27001 security requirements. To maximize returns, the LiveOps platform also provides innovative agent performance management as well as the ability to analyze and adjust campaigns even while they are in progress.

"In October 2006 we moved into a 5,000 square foot facility and outgrew it in four months," said Steve McGrady, Vice President of Operations for LifeLock. "We could not have scaled to the volume that we have - and at this speed - without the flexibility of the LiveOps platform. LiveOps enables us to roll out new training and materials very quickly and gives us detailed visibility into campaigns and agent performance-regardless of where the agents are located."

"This is a great partnership of two rapidly-growing and innovative companies," said Maynard Webb, CEO of LiveOps. "LifeLock recognizes the high service quality and flexibility of home-based agents - but also the unique challenges in managing and building a cohesive agent team. They demanded the most proven and advanced distributed contact center technology available, and that led them to LiveOps."

About LifeLock
LifeLock (www.lifelock.com) helps consumers to render their personal information useless to thieves, backing up its service with a million-dollar guarantee. Famous for its CEO giving out his Social Security Number in advertising and national press, the company is experiencing astounding growth. Located in a secure facility in Tempe, Arizona, LifeLock is a private company backed by Kleiner Perkins Caufield and Byers as well as Bessemer Venture Partners. The company recently won an American Business Award for the Best Radio Advertising Campaign and was a finalist for 10 other awards, including Best New Company and Best New Product/Service.

About LiveOps, Inc.
LiveOps, the virtual call center company, frees businesses from the complexity and constraints of traditional call center models. LiveOps operates the world's largest virtual call center, providing the only complete solution with on-demand applications, home agents and proven best practices that deliver breakthrough results. LiveOps on-demand call center applications instantly provide an enterprise-scale virtual call center infrastructure, while its network of 20,000 experienced home agents provides unmatched customer service. LiveOps' cost effective solutions provide greater flexibility, quality, scalability and control than traditional call center technology providers. LiveOps is headquartered in Palo Alto, California. Visit us online at www.liveops.com.

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LiveOps Press & Media Contact
Kristin Wahl
(408) 844-2731
kristin.wahl@liveops.com

Morgan Mauritz
(650) 462-2969
morgan@cxocommunication.com


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