Azita Martin Joins LiveOps as Vice President of Marketing
Martin Brings In-Depth Knowledge of Contact Center Market to LiveOps
Palo Alto, CA, November 29th, 2007 - LiveOps, the leader in virtual contact center solutions, today announced that Azita Martin has joined the company as Vice President of Marketing. Martin will be responsible for all aspects of corporate and product marketing, including branding, messaging, analyst and media relations, internal and external corporate communications and demand generation. She will report to LiveOps President of Worldwide Operations Jon Temple.Martin brings to LiveOps over twenty years of experience in marketing with in-depth knowledge of the contact center market, having focused on marketing to that sector for the past seven years. Martin comes to LiveOps from Salesforce.com, where she was responsible for outbound marketing and communications for the Salesforce Call Center and Customer Portal products. Prior to Salesforce.com, Martin served as VP of Marketing at TuVox, an on-demand speech application company. Martin also spent three years at Siebel, where she was responsible for all aspects of product marketing for Siebel Financial services. Martin has held various executive and management positions at InQuira, OnLink and SGI.
Jon Temple noted, "Azita has a thorough understanding of the contact center and on-demand markets and brings with her key relationships with many of the top customer service executives at Fortune 1000 companies. She is an exceptional marketing leader who shares in our vision of enabling the virtual contact center and will be an invaluable asset as we continue to go through this phase of accelerated growth."
Added Azita Martin, "The contact center community has been in desperate need of innovation. LiveOps is pioneering the concept of virtual contact centers by delivering an on-demand contact center platform and powerful analytics that enable enterprises to effectively manage agents in distributed locations and optimize the performance of their contact centers. I am honored and thrilled to be joining a company that brings leading-edge technology and best practices to the contact center community."
Martin holds a BS in Aerospace Engineering and an MBA from the University of Southern California.
About LiveOps, Inc.
LiveOps, the virtual call center company, frees businesses from the complexity and constraints of traditional call center models. LiveOps operates the world's largest virtual call center, providing the only complete solution with on-demand applications, home agents and proven best practices that deliver breakthrough results. LiveOps on-demand call center applications instantly provide an enterprise-scale virtual call center infrastructure, while its network of 20,000 experienced home agents provides unmatched customer service. LiveOps' cost effective solutions provide greater flexibility, quality, scalability and control than traditional call center technology providers. LiveOps is headquartered in Palo Alto, California. Visit us online at www.liveops.com.
