Direct Response

Maximize Your Campaign Revenue

As the leader in the direct reponse industry, LiveOps helps to ensure the best campaign results for your business by giving you access to a dedicated team of experts who bring years of functional expertise in contact center operations, as well as proven direct response experience and deep technical knowledge.

Proven Performance

More of the top DR marketers work with LiveOps than any other provider. Here’s why:

  • Up to 33% more revenue per campaign
  • Call abandonment rates under 1% (versus 15% in the industry)
  • 15 to 34% higher order values than the industry average by utilizing revenue
  • 10 to 50% lower outsourcing costs by applying top performing, third-party marketing offers

Direct Response Services

  • Live Agent
  • IVR
  • LiveOps Mobile Solutions for DR
  • LiveWeb
  • Customer Service
  • Soft Offer
  • Lead Generation
  • Spanish
  • Outbound
  • Affinity Offers
  • Campaign Optimization

Are you missing out on a huge opportunity with mobile customers? According to the Mobile Marketing Association, 95% of text messages are read within 15 minutes and SMS campaigns typically have a response rate 10 times higher than traditional campaigns.

With LiveOps Mobile Solutions for DR, you can increase your campaign ROI by integrating SMS into your direct response campaign in many ways, including:

  • Lead generation and customer acquisition—increase conversion with call-to-action to text in for valuable content or offers
  • Cross-sell and upsell—improve revenue per customer and average order value with targeted SMS offers
  • Retention—deepen engagement via future purchase reminders, promotions, polls and more
  • Remarketing—re-engage with customers to opt-in for new product offers or content
  • Customer service—SMS-based order alerts improve customer experience

Features and Benefits

Broadcast SMS

Easily send personalized messages to your opt-in customers

Respond to messages

Reply to individual messages to engage in 2-way dialogue

Reporting

Track delivery and response by customer and campaign

Opt-in/opt-out assistance

Guidance on managing your customer list for compliance